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How to write the best SOP for MBA - Tips, Things to Know, Samples

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How to write the best SOP for MBA - Tips, Things to Know, Samples

Edited By Hema Gopalakrishnan | Updated on Jul 18, 2023 11:44 AM IST

SOP for MBA - Masters in Business Administration is perhaps one of the most sought-after programmes for international students worldwide. In fact, after STEM, MBA is one of the preferred courses by students pursuing their studies abroad.
When students apply for an MBA programme in any of the top business schools in the world, the statement of purpose or SOP is an important element in the application process for an MBA. The SOP for MBA is the ideal option for the student to share information about his career and his motivation to do an MBA course. He can also talk about his personal history and long-term goals. The SOP forms an important part of the MBA application.

How to write the best SOP for MBA - Tips, Things to Know, Samples
How to write the best SOP for MBA - Tips, Things to Know, Samples

It is crucial for students to submit a well-written SOP that makes them stand out from other applicants. The SOP should ideally highlight their strengths and special qualities which will improve their chances of getting admission in the business school of their choice. This article has tips and tricks for students to write the best SOP for MBA.

Why SOP for MBA is important

The student has to devote enough time and attention to creating a statement of purpose for his MBA admission. A well-written SOP submitted by the student can make him stand out from other applicants and since business schools receive a huge number of applications every year, a statement of purpose that highlights his unique qualities and achievements will only fortify his application. Apart from this, a well-composed SOP for MBA admission will work in the student’s favour even if he has a low score in his GRE or GMAT exam.

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Tips to write a good SOP for an MBA

Here are some important aspects that should be included in the statement of purpose for an MBA:

Highlight the motive for doing an MBA: This can ideally be mentioned in the introduction and the student will have to give a brief overview of the reasons why he wants to pursue an MBA degree. The introduction can mention the reasons to choose a particular MBA specialization and how the student can add value to the MBA program in the business school he is applying to.

Cover academic achievements in the SOP: In the statement of purpose for the MBA application, the student is to talk about his academic achievements, the courses he has chosen and the skills that will help him in meeting professional goals. In order to support his statement, he can add details about the internships he has done so far, his research papers and his activities beyond his academic degree.

The student should mention his specific skills and back them up with appropriate examples in his SOP.

Highlight professional experience: If the student has any work experience, he must ensure that he mentions it in his SOP. The student should highlight his merits and mention details about his professional experience which should include past achievements such as recognition and rewards in his workplace. He should also mention soft skills in his SOP for MBA which have helped him do his work effectively and efficiently. It is crucial to mention extracurricular activities that helped the student display skills such as leadership skills, training skills etc. The student should also mention his volunteering activities.

Mention how an MBA degree will help fulfil ambitions: The SOP for MBA is the student’s chance to highlight his unique ambitions and career goals and he should make full use of it. If the student is able to write articulately on this, it gives him the chance to impress the admissions committee.

Through the SOP the student should communicate his intention to study a particular MBA specialization such as HR, finance or marketing and what he wants to achieve after completing his MBA degree. Including these aspects in the SOP will make the MBA application more appealing and communicate the seriousness of the student’s intentions.

Focus on the conclusion: The conclusion of the SOP should ideally be a summary of the student’s achievements and should be short and crisp. It should create a positive impression on the admissions committee.

Things to remember when writing the SOP for MBA

The student should write his SOP in an organised manner, he should focus on using the right words rather than bother about fluency in English. A statement of purpose written in a clear and articulate manner has a better chance to impress the admissions panel.

The SOP for MBA is a golden chance for the student to prove to the admission panel his eligibility for the MBA programme. So it is important to highlight the student’s unique attributes including his career highlights and professional triumphs.

Some business schools ask applicants to answer specific questions in the SOP. The student should be honest and straightforward in his answers and present them in the right format to create a good SOP.

SOP for MBA Samples

Here are some examples of statements of purpose for an MBA. We have tried to give examples based on what the student wants to highlight in his MBA application.

SOP sample for MBA admission for students with work experience

Most of the universities offering MBAs look for candidates who have experience in a professional environment. Therefore, the Statement of Purpose should reflect the student’s professional qualifications. Since many aspirants might have also held managerial positions before applying for MBA courses, these should be prominently highlighted.

After graduation, I sought employment in a field in which I could utilize my skills to the best of my potential. I began working in the Marketing Department of (organization name), where I learned how to devise marketing strategies and develop lasting relationships with customers besides developing a host of major cost-cutting skills. In my 4 years in the organisation, my work has taken me across places and levels and, now, I feel that the next logical direction in my career is an MBA program.

Statement of purpose example giving reason to pursue MBA

There should be clarity about the student’s reasons to pursue an MBA course. Unlike other programmes, MBA is taken up by people from various backgrounds as it does not require technical knowledge specific to any field. Therefore, the aspirant’s background can be anything from engineering to banking. In that case, the student must provide a strong explanation for pursuing an MBA and how the degree will help him fulfilling his long-term goals.

My engineering degree has given me a strong foundation to build a variety of skills through different experiences. Working in a start-up IT firm for over 2 years exposed me to other aspects of running an organisation. As I walked deeper, I found myself getting engrossed in the strategies applied in marketing and relationship development. I believe a degree in business administration will further help in honing my skills in these areas.

SOP example to present an idea

It is always helpful to express entrepreneurial ideas in the Statement of Purpose. MBA involves rigorous training in all aspects of business which require innovative strategy making. As such, the admission panel is always on the lookout for people with fresh entrepreneurial ideas. The student need not specifically share any details of his plan but present an idea that interests the panel enough to call him for the interview round.

Working for over 5 years in the healthcare sector, I have been fascinated by the insurance industry and its potential in healthcare. So, along with a friend, I set up a venture to introduce innovative insurance plans that has minimum risks and easy insurance payments.

SOP example stating the reason to seek a specific MBA specialisation

Most business schools show deep interest in knowing the reason behind an aspirant’s choice for an MBA specialization. It is always beneficial for the student to talk about the experiences which encouraged him to apply for a specific specialisation. For example: If he wants to pursue MBA in Finance, it will be helpful if he writes about the work he has done in this field or why finance is of interest to him.

In some cases, the aspirant even wants to change his field. For example, if he has an MS in engineering background but wants to pursue MBA in marketing. The right way to go about this is by explaining what he has learnt in engineering and how certain projects or experiences pushed him toward management. It may be organizing a fest or fieldwork, whatever makes the strongest reason for him to change tracks.

During my IIT days, we organized a charity drive for (reason). I took the responsibility of arranging the event and the campaigns around the locality. So, the plan was to promote the campaign in such a way that it made a strong impression on people. I led my team toward garnering contributions from over a massive 10,000 people for our cause. Needless to say, the campaign was a huge success. But what I learnt from it was how using simple strategies of promotion we managed to move so many people into contributing.

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Students applying for an MBA can use these examples to frame their SOP when making their application for business schools.

Frequently Asked Question (FAQs)

1. Why is it important to focus attention on the SOP for MBA?

The SOP provides admissions committees with insight into your personality, goals, achievements and aspirations, enabling them to assess your potential as a student and future business professional. The SOP for MBA application is often the only opportunity to share one's strengths, experiences and aspirations with the admissions committee. The SOP allows you to emphasize your love of business management, professional ambitions, and achievements. This is your chance to stand out from the competition and make a good first impression. 

2. Can a good SOP make up for a low GRE or GMAT score when you are making your MBA application?

When screening applicants, admissions committees often consider a variety of characteristics, such as educational background, work history, and test scores. A well-written SOP helps put any flaws in the application into context and shows how past achievements and experiences have prepared the candidate for success in the MBA program. Meaningful SOPs can therefore complement your application by giving more context to your commitments, experiences, talents and ambitions. However, you should always aim for a comprehensive application. 

3. What should be included in the SOP for MBA?

When writing your SOP for MBA, you should cover your immediate and future and immediate professional goals and also specify why you are a good fit for the MBA programme.    

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